Anthropological Analysis of Mobile Applications: Exploring Cultural Dimensions in User Experience Design

Abstract

Mobile apps have become an integral part of our daily lives, and their popularity has grown exponentially in recent years. With the increasing diversity of users, it has become need of the hour to create user experiences that caters cultural differences and diversifications. Thus, the present paper employs an anthropological lens to explore the cultural dimensions of user experience design for mobile apps. Drawing upon Hofstede's cultural dimensions theory and Geert Hofstede's cultural dimensions framework, the paper examines how cultural values, norms, and beliefs influence user experience design in mobile apps. The research highlights that cultural differences significantly impact user experience design and focuses on the need for designers to consider cultural dimensions when developing mobile apps.